How to Put Your Customers First with Marketing Analytics

We all know the adage “The customer is always right.” Today this is truer than ever as marketing becomes increasingly customer-driven. Consumers want product information to be available where ...

How Companies You Know and Love Are Having Fun with Analytics

In the business world, analytics help decision-makers tackle their operational and economic challenges, provide insight and help us make better decisions. Knowing what’s going on with your compa...

Using Analytics to Maintain Your Competitive Edge

Fun Fact: Did you know that a study performed by MIT and IBM found that companies that use analytics to determine their next steps are 3 times as likely to out-perform their competitors? Fast, ac...

The Problem With Spreadsheets

Aberdeen’s 2014 Financial, Planning and Forecasting and Enterprise Performance Management Benchmark Survey found that 91% of organizations use spreadsheets in one form or another during financia...

Latest News: Cognos Analytics for rapid creation of Professional Reports

Learn how to create Professional Reports quickly using the new guided user experience in Cognos Analytics.  Watch this short video. We know Congos Analytics, contact us today to learn more a...

7 Reasons You Need Predictive Analytics and Business Intelligence Right Now

Predictive analytics has come of age as a core enterprise practice necessary to sustain competitive advantage.  Enterprise data is a priceless strategic asset because it represents the aggregate ...